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Creative Production

3D Visual & CGI Production

Photorealistic 3D visuals, CGI and product renders for campaigns, advertising and digital commerce.

Consistent campaign and commerce outputs from a defined visual brief.

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Illustrative output studies

Composition, material and final framing.

Staged product rendering with lighting and furniture
Illustrative product and application imagery.
Illustrative production setup for a furnished product scene
Illustrative product and application imagery.

Illustrative imagery, not a client case study or a deployed campaign.

3D Visual & CGI Production

Still, sequence or film: define the output first.

An e-commerce product page needs consistent views and clear materials. A launch campaign may need a composed hero image, an animated reveal or multiple crops. Agree each output and its intended use before production.

The brief

A product needs consistent visual treatment across campaign and commerce placements.

Who it is for

Product and brand marketing teams. Campaigns, product launches and commerce imagery.

Image and output production

From product reference to final frame.

Input

Confirm references, CAD or models, material samples and the campaign brief.

Applications and decisions

Plan the outputs around the brief.

Still renders

Product views, detail crops and campaign compositions with agreed backgrounds and lighting.

360 output

A rendered frame sequence or turntable film for an agreed rotation; this is distinct from a live 3D viewer.

Animation

Feature reveals, material transitions and product stories delivered as an agreed film or sequence.

Deliverables

Define the production and delivery scope.

  • Product renders
  • Campaign compositions
  • Material and lighting studies

Confirm required views, output sizes and usage rights before production.

Define resolution, aspect ratios, colour references, revisions, film duration and usage rights. Review product accuracy before exporting each channel’s final files.

Relevant industries

Apply it to your product context.

Related products

Continue into product discovery.

Delivery and questions

Plan the route to your audience.

Agree the publication destination, content approval and the next enquiry or commerce step. Product experiences remain connected to the existing 3rDoor delivery platform where included in the project.

Is a rendered 360 sequence a live viewer?

No. A rendered sequence is an output asset. A live viewer is separately authored and delivered for an approved product.

What should we include in the brief?

Confirm required views, output sizes and usage rights before production.

Is this a working demonstration?

No. Images and process diagrams illustrate the scope. A working example is identified separately after its content and delivery have been verified.

What is included in the project?

Deliverables, revisions, rights, supported interaction and integrations are defined in the agreed scope. Example media does not establish those services.

A new way to discover

What does your next output need to show?

Consistent campaign and commerce outputs from a defined visual brief.

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